Sports Tech Blog

Call it what you will… the Open, British Open, whatever takes your fancy. Who's your money on?

What… a… Masters! It’s been a few weeks and I’m still thinking about it. How good is live sport. You cannot replicate the unknown of what’s going to happen the final 9 holes on a Sunday. It’s reality TV at its finest, and what a ride we were taken on at Augusta National this year.

D3 Sports Tech Advisor Nick O'Hern shares his perspective on the rise of Scottie Scheffler.

Tom Naramore, D3 Sports Tech Founder and CEO, shares some reflections on the 2025 PGA Show.

D3 Sports Tech founder and CEO Tom Naramore journeys to the PGA Show once again to build partnerships.

D3 Sports Tech exec Scott Keith journeys to CES once again to uncover new technologies, build partnerships, and test out golf equipment.

This week, we’re digging into the subcategory of golf entertainment – and the integration of gamification.

How the fusion of sports and entertainment is driving golf industry growth. "Sportstainment" refers to the fusion of sports and...